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neil @neil

The First Things First manifesto from 1964. Graphic designers advocating for a use of their trade that has more benefit to the social good.

"In common with an increasing number of the general public, we have reached a saturation point at which the high pitched scream of consumer selling is no more than sheer noise."

Just to repeat, that's *over 50 years ago*. It sure as hell hasn't gotten any better.

@neil As I was reading that, it occurred to me that if it were written today the undersigned could easily include software developers and engineers.

@neil I wonder how it went for these folks who signed? Were they able to live their ideals or did they eventually just go back to making adds for sugar?