More than 60% of Facebook users are entirely unaware of any algorithmic curation on Facebook at all #UKIGF18 [PDF] www-personal.umich.edu/~csandv

@zyx This is painful to read: "On Facebook, ignorance of the algorithm had serious conse-
quences. Our participants used News Feed to make inferences
about their relationships, wrongly attributing the composition
of their feeds to the habits or intent of their friends and family.
Users incorrectly concluded that friends had dropped them
due to political disagreements or their unappealing behavior."

@cstanhope @zyx The conclusion is also surprising: "By the end of the study, however, participants were mostly satisfied with the content on their feeds. Following up with participants two to six months after the study, we found that for most, satisfaction levels remained similar before and
after becoming aware of the algorithm’s presence, however, algorithmic awareness led to more active engagement with Facebook and bolstered overall feelings of control on the site."

@xuv @zyx Yeah, I was surprised by that too. I'm glad their awareness led them to understand things and give them (a sense?) of control. I'm not sure what to think about "more active engagement".

@cstanhope @zyx It's troubling to say the least. But thanks for pointing out the good bits of that article.

Follow

@deejoe Now I need to go back to the study and see where the funding came from....

Sign in to participate in the conversation
social.coop

social.coop is a cooperatively-run corner of the Fediverse. The instance is democratically governed by its members, who generally share an interest in the co-op model, but topics of discussion range widely.

If you are interested in joining our community, please review our Bylaws and Code of Conduct. If you agree with them, you may apply for membership on our instance via this link

Our instance is supported by sliding scale contributions of $1-10/mo made via Open Collective. You must have an active Open Collective account to apply for membership; you may set one up here